I wouldn't worry about Seiko, John. Just think of all the 3D car marques that are out there on the Net. Anyway, it's good publicity for them; contesting the issue and coming across as a miserly curmudgeon is quite the reverse.
That is quite different from the case of the idiot that started posting dozens of FormFonts meshes to another forum. When challenged, he actually had the gall to claim that he was doing us a favour by publicising the site. Yeah, right...like I'd be doing someone else a favour by giving all their wordly goods away to demonstrate what good taste they had. 😒
Polite approaches often work. I'm glad it did in your case. But just occasionally you hit the Twilight Zone.