I have some clients that I draw up pubs for. I think there is a slight north south divide on beer in the UK, in the north traditional beers are more popular, in the south, with the exception of real ale, lager is more popular. Remus is right; the epidemic of chain bars is apparently making it very difficult for the traditional independant pubs and small breweries to stay in business.
Where are you in the UK Remus?
As for pricing, I live in Hull, not that far from Dylan's town, the best beer in my local pub is Jupiler from Belgium or Budvar Dark, both about £2.20 a pint.