[Poll] What do you think of the new SketchUp logo color ?

Dan Rathbun

****Add a post with additional observations, if you like.

Don't forget to vote in this poll also:

[Poll] What do you think of the new SketchUp logo designs ?****

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Jimmymino

Not sure if the logo conveys the direction sketchup is moving towards. I dont think it has a link to what SU currently is.

kwistenbiebel

The logo suggests that Sketchup is a piece of software to model 'just' boxy stuff.
The logo totally ignores the richness and capabilities of the software.

And it's quite booooring

thomthom

@unknownuser said:

dont think it has a link to what SU currently is.

It does display Push Pull very clearly - something which is the core of SketchUp.

ArCAD-UK

It's a clever play on 3D and 2D if a little over simplistic but I hate the red, please can we have it in Trimble blue. At least with the new icons I am more likely to click the right one, I was always "blinded" by the pencil in the old icons when clicking in a hurry.

thomthom

@arcad-uk said:

At least with the new icons I am more likely to click the right one, I was always "blinded" by the pencil in the old icons when clicking in a hurry.

That's a very important role of an icon - in which sense it is better.
Like the Adobe Creative Suite - some years ago they had a white tile for background with some graphic on top representing each application in the suite. It was very difficult to quickly find the correct one. I often clicked on the wrong one - usually when I hot the correct one it was because I knew it's position. When they updated to the more recent style, brightly coloured square with a two-letter initial of the application there was a lot of people on the internet crying havoc - saying the icons weren't inspiring them any more etc. But I think they where a very good change - each application was immediately distinguishable. Much more user friendly than before. While not as graphically "arty" - they did their job much better. Icons are like logos - they are not just pretty graphic, they have a though job to do. And SketchUp's icon - it's actually their logo as well.

I frowned myself when I saw it the first time - but it's grown on me and when I shake that "everything was better before" feeling and start to think of it as an icon and as a logo I think it's working really well. I never really put much thought to the old one - just accepted it because it was the one SketchUp had when I started using it.

pilou

More quiet in bleu and more Trimbling
I see some kites flying in the sky

thomthom

@unknownuser said:

More quiet in bleu and more Trimbling
I see some kites flying in the sky

Very corporate - the blue. I don't see the need to lean towards Trimble style branding. Their websites etc isn't the best visually nor user friendly.

Rich O Brien

I still see a little house....

PickPic 1.png

...though its fallen over from exhaustion

pilou

I see 3 Steps of a Library's ladder!

beginner

Now the logo has a CORPORATE look.

pilou

Red = 3 steps for the Hell
Blue = 3 steps for the Eden

dale

Interesting , mine is Red. Is that a Mac, PC thing?

Screen shot 2012-08-29 at 5.52.23 AM.png

Jimmymino

If you didnt already read this, Aidan posted the thought processes behind the new logo. I would not have guessed it from looking at the logo without reading this article: