Google Plans to Upgrade Old Billboards in Street View
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@unknownuser said:
This patent, which was originally filed on July 7, 2008, describes a new system for promoting ads in online mapping applications. In this patent, Google describes how it plans to identify buildings, posters, signs and billboards in these images and give advertisers the ability to replace these images with more up-to-date ads. In addition, Google also seems to plan an advertising auction for unclaimed properties.
See info on the patent application here:
http://www.readwriteweb.com/archives/google_could_soon_augment_old_billboards_in_street.phpTricky
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Yep, definitely tricky!
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Updating posters/signs/billboards do sound a nice business opportunity, but I think this might fire some interesting law suits. What if a poster placement is already sold or rent to some other in real. Who has a right to that placement? What if some organisation likes to post own ads all over the times square?
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Can't see it working.
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For the reason stated in the post above mine
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What if those iconic places are left out. I assume that Street View is used in more ordinary places... for google it should not matter what user is looking, just that there is some old billboard or similar. They rather hard to avoid in urban areas.
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I say just blur or photoshop those ads out.
Simple, easy and cheap!
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