SU animation
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It's only designers who seem to get so anal about animation. Most people I show my work to are still quite amazed by SU's animation.

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Yes, I can see the need for a high end marketing video, and the investment that goes with that, but when ever you have a "just in time" requirement, the basic SU animation gets you what you need, the client's confidence in your work.
Btw, I am sure the standard is different for SOM.
Anyone here work for one of those chaps? NIC Solo, I see on his site, unsigned renders of Richard Meier's residential buildings. :-0 -
Nice presentation and very useful.

@unknownuser said:
I can see the need for a high end marketing video, and the investment that goes with that
Hm, what about baking textures and cast-shadows, then render the animation in SU without shadows?
I used blender for this baking-render. A SU anim export.
http://forums.sketchucation.com/download/file.php?id=32178
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